Link building is a key part of SEO—it’s how websites gain authority, improve rankings, and grow. The specialists on this list have mastered the craft, helping businesses get noticed online with innovative and effective strategies.
Whether it’s guiding startups to success or coming up with fresh ways to earn backlinks, these experts know how to deliver accurate results. If you’re looking for inspiration or need someone to boost your SEO efforts, these are the people to watch in 2025.
Jeremy Moser – CEO @ uSERP
Jeremy Moser is a leader in digital PR and link building, running uSERP, an agency known for helping high-growth startups build authority through earned media. His approach focuses on content-driven strategies that earn backlinks and build brand recognition. Jeremy’s insights on scaling link building efforts have made him a prominent figure in the SEO world, regularly contributing to industry-leading publications like Forbes and Search Engine Journal.
Mohammed Sheikh Shadi Shuvo – Co-Founder @ Desire Marketing
Mohammed Sheikh Shadi Shuvo, Co-Founder of Desire Marketing, is a renowned link building specialist with a proven track record of driving significant online visibility for top-tier SaaS companies like Testsigma, Zluri, Setapp, and Hostinger. His ability to seamlessly blend technical SEO and creative content outreach has earned him a reputation as a leading figure in the industry. As a sought-after speaker at significant SEO events, Mohammed’s insights and expertise have inspired countless professionals worldwide.
Fery Kaszoni – CEO @ Search Intelligence
Fery’s expertise combines public relations with SEO to earn high-quality, media-based backlinks. As CEO of Search Intelligence, he’s worked with brands to secure placements in top-tier publications, significantly boosting their authority and rankings. Fery’s innovative approach has made him a go-to specialist for businesses leveraging PR for SEO growth.
Michael Dunlop – Co-Founder @ LinkBuilder.io
Michael co-founded LinkBuilder.io, an agency dedicated to simplifying the link building process for businesses. He’s known for his hands-on approach, helping clients develop tailored strategies to secure high-authority backlinks. His commitment to transparency and delivering measurable results has earned him a strong reputation in the industry.
Matthew Woodward – Director @ Search Logistics
Matthew is a seasoned SEO expert and the director of Search Logistics. He has helped countless businesses improve their search visibility through sustainable, white-hat link building practices. Matthew focuses on long-term success, steering clients away from risky tactics while achieving impressive growth through innovative strategies.
Alexandra Tachalova – CEO @ Digital Olympus
Alexandra Tachalova is the CEO of Digital Olympus, a digital marketing agency renowned for its unique, content-led link building approach. Alexandra focuses on building relationships with top-tier publishers to secure editorial links that add real value. Her agency has worked with companies across various industries, from SaaS to e-commerce, helping them scale their SEO efforts with a focus on quality over quantity.
Joe Davies – CEO @ FATJOE
Joe is the founder and CEO of FATJOE, one of the largest link building and content creation providers. His company offers scalable services that cater to agencies and businesses looking to grow their online visibility. FATJOE’s streamlined approach has made link building accessible to all levels of companies, offering a range of services from blogger outreach to press release distribution.
Jon Ball – CEO @ Page One Power
Jon Ball co-founded Page One Power, a company that takes a bespoke approach to link building campaigns. Jon’s philosophy centers on building natural, high-quality links that improve rankings and stand the test of time. His agency has become known for its personalized, client-centric strategies, making it a trusted name in SEO.
Ross Hudgens – CEO @ Siege Media
Ross Hudgens is a content marketing and link building powerhouse, leading Siege Media, a content-driven SEO agency. His team specializes in creating high-quality content that earns links organically. Ross’s expertise lies in understanding how great content can attract backlinks naturally, reducing the need for aggressive outreach tactics.
Manick Bhan – Founder @ LinkGraph
Manick Bhan, the founder of LinkGraph, blends technology and creativity to provide cutting-edge link building solutions. His agency offers a data-driven approach to SEO, using proprietary tools and AI to identify the best link opportunities. Manick’s focus on innovation has helped companies improve their search rankings through effective, scalable link building campaigns.
Shanto M – SaaS Link Building Specialist
Shanto M is a top expert in SaaS link building and is known for driving leads and generating revenue through strategic, high-authority link building campaigns. With a proven track record working with companies like Movavi.com, Testsigma.com, Nextiva.com, Peertopeermarketing.co, and Vpnreactor.com, her data-driven approach ensures each link is a valuable asset. Shanto’s ability to consistently deliver results in competitive industries makes her one of the most intelligent and results-focused SaaS link building specialists in the world.
Dmytro Sokhach – CEO @ Editorial Link
Dmytro Sokhach is the CEO of Editorial Link, a company focused on helping businesses earn valuable backlinks from high-quality editorial sites. He’s known for his straightforward approach, emphasizing the importance of building trust with editors and creating useful content that naturally attracts links.
Rahmotulla Sarker – White Hat Link Builder
Rahmotulla is a staunch advocate of white-hat link building techniques, offering sustainable SEO solutions focusing on long-term growth. His meticulous approach involves thorough research and genuine outreach, ensuring the backlinks he earns are from highly relevant, authoritative sites.
Bibi the Link Builder – Founder @ BibiBuzz.com
Bibi, also known as “Bibi the Link Builder,” runs BibiBuzz.com, where she helps businesses build authentic, organic backlinks. With a focus on personal relationships and a no-nonsense approach to outreach, Bibi has earned a reputation for delivering impactful and ethical results.
Javed Khan – SEO Specialist SAAS Link Builder
Javed is a SaaS-focused SEO and link building expert specializing in building high-quality backlinks that drive traffic and improve search rankings. His technical knowledge of the SaaS industry allows him to create highly targeted campaigns that meet the specific needs of software companies.
Chris Tzitzis – Co-Founder @ SirLinksalot
Chris co-founded SirLinksalot, which provides SEO professionals with the tools and services they need to improve rankings through link building. He’s known for his deep industry knowledge and his company’s commitment to quality, offering a wide range of link building products designed for SEO agencies and consultants.
Sebastian Schäffer – Founder @ Dofollow
Sebastian Schäffer founded dofollow.com, a platform that provides high-quality dofollow backlinks to businesses looking to improve their SEO performance. Sebastian focuses on helping companies build powerful, relevant links that drive long-term SEO results.
Adam Steele – Scaling SEO for Agencies @ Loganix
Adam Steele is the driving force behind Loganix, a service that helps agencies scale their SEO efforts with high-quality link building solutions. Adam’s team specializes in providing consistent, reliable backlinks that help businesses grow their search presence without compromising on quality.
Olga Mykhoparkina – Founder @ Quoleady
Olga Mykhoparkina is the founder of Quoleady, a digital marketing agency that specializes in content-driven link building strategies. Olga focuses on building strong relationships with high-authority publishers and securing editorial links that enhance her clients’ SEO performance.
Georgi Mamajanyan – CEO @ SayNine
Georgi Mamajanyan is the CEO of SayNine, where he helps companies grow their online presence through high-quality, strategic link building campaigns. His ability to secure authoritative backlinks has made him a trusted partner for businesses looking to boost their search rankings.
Teemu Raitaluoto – CEO @ AIContentfy
Teemu is the CEO of AIContentfy, which leverages artificial intelligence to enhance content creation and link building efforts. He is known for using cutting-edge technology to automate outreach processes and creating highly targeted campaigns that result in relevant, authoritative backlinks. His innovative approach has helped businesses scale their SEO operations efficiently.
Julian Goldie – Founder @ Goldie Agency
Julian Goldie is a renowned SEO expert and the founder of Goldie Agency, where he helps businesses drive traffic through strategic link building campaigns. Julian is exceptionally skilled at acquiring backlinks for e-commerce and affiliate sites, focusing on quality over quantity to ensure that his clients see sustainable improvements in their rankings.
Veronika Biliavska 🇺🇦 – True Linkbuilder
Veronika is a skilled link building specialist who prides herself on creating authentic, high-authority backlinks through careful research and personalized outreach. She is known for her meticulous approach, ensuring that every link she builds is both relevant and valuable to her clients. Veronika’s work is centered around transparency and results-driven strategies.
Joseph (Colter) Colt – Link Building Specialist @ Watches of Switzerland Group PLC
Joseph specializes in link building for luxury brands, focusing on the watch industry. At Watches of Switzerland Group, he has developed a strategy that emphasizes securing high quality editorial links from niche-specific publications, significantly boosting the brand’s organic search performance. His attention to detail and industry knowledge make him a standout in this field.
Arthur Brodskiy – Link Building Operations Consultant
Arthur is an operations consultant who helps businesses streamline and optimize their link building processes. He brings a strategic approach to managing outreach campaigns, ensuring they are both efficient and effective. Arthur’s expertise lies in creating scalable link building strategies that can be adapted across various industries, helping companies build a strong online presence.
Ira Vylko – Link Building Specialist @ Mailtrap
Ira Vylko is a link building specialist at Mailtrap, where she focuses on creating powerful, industry-specific backlinks for tech companies. Her experience in the tech space allows her to craft outreach campaigns that resonate with developers and tech journalists, resulting in high-quality editorial links that boost domain authority and search rankings.
Vince Nero – Director of Content Marketing, BuzzStream
Vince Nero specializes in combining content marketing with outreach strategies to achieve high-quality backlinks and improve online visibility. At BuzzStream, he oversees campaigns that help businesses scale their link building efforts through relationship-based outreach, using the company’s platform to drive results.
Valeriia Kutyrkina – Outreach specialist @Coupler.io
Valeriia is an expert in outreach and link building, focusing on acquiring high-value backlinks through targeted outreach for Coupler.io. Her ability to build relationships with publishers and create meaningful connections has resulted in significant improvements in the platform’s organic search visibility.
Aino Valtonen – Growth Marketer @ Trustmary 🇫🇮 🇬🇧 🇩🇪
Aino leverages her multilingual expertise in Finnish, English, and German to execute international link building campaigns at Trustmary. She uses her skills in outreach and growth marketing to secure backlinks that enhance Trustmary’s global online presence and authority.
Catalina Grigoriev – Content Marketer @Planable
Catalina focuses on creating high-quality, shareable content that earns organic backlinks. At Planable, she combines content marketing with strategic outreach to drive engagement and boost the platform’s SEO performance, focusing on the SaaS and marketing industries.
Elena Osipova – Team Lead SEO – Skelar
Elena leads the SEO team at Skelar, where she specializes in scaling link building efforts for various projects. Her approach emphasizes data-driven strategies and targeted outreach to acquire links that support long-term SEO growth.
Elina Olsena – SEO Manager at Supliful
Elina manages the SEO strategy at Supliful, focusing on building backlinks that drive authority and traffic in the e-commerce space. Her meticulous approach ensures that all link building efforts are aligned with the brand’s overall SEO goals, resulting in sustainable growth.
Adarsh Ravindranathan – Content Promotion Specialist @G2
Adarsh is a Content Promotion Specialist at G2, focusing on building high-quality backlinks, designing effective outreach campaigns, and executing off-page SEO strategies. With a strong background in link building and content promotion, he has significantly contributed to the success of many high-traffic pages. Adarsh is passionate about applying data-driven strategies to increase brand visibility and drive organic growth.
Umair Hussain Siddiqui – Sr. SEO at Cloudways
Umair is a senior SEO specialist at Cloudways, where he develops and executes scalable link building campaigns for the managed cloud hosting industry. His technical knowledge and outreach skills help secure links from highly authoritative sites, boosting rankings in a competitive niche.
Kalpesh Parmar – SEO Specialist at Wisernotify
Kalpesh specializes in building backlinks for SaaS products at Wisernotify. His approach combines targeted outreach and relationship building with publishers to improve search visibility and drive organic growth for the company.
Kylie Bonassi – Content Marketer at Hubstaff
Kylie uses her content expertise to develop link-worthy articles and resources that naturally attract backlinks. At Hubstaff, she focuses on creating actionable and engaging content that resonates with the audience while supporting SEO objectives.
Jabez Reuben – Founder at Linkvalidator.io
Jabez founded LinkValidator.io to provide businesses with tools for ensuring the quality and relevance of their backlinks. His expertise lies in helping companies maintain a healthy backlink profile while executing outreach strategies that generate sustainable, white-hat links.
Umar Faizan – Founder at Growth Winner LLC
Umar, founder of Growth Winner, has six years of experience building scalable SEO strategies that drive traffic and revenue. His team works with clients ranging from local businesses to eCommerce brands, achieving results like 768% traffic growth and $5.4M in leads for a manufacturing company. He shares practical SEO tips on YouTube, focusing on advanced keyword research and link-building to help marketers achieve success.
Nana Katajainen – Marketing Specialist at Showell
Nana develops link building campaigns for Showell, focusing on earning links from industry-specific sites to strengthen the company’s online authority. Her efforts are designed to increase visibility in the competitive B2B software space.
Patricia Anne Macapuno, MBA – Senior SEO Specialist
Patricia is an accomplished SEO specialist with proven expertise in crafting effective link-building and content strategies tailored to the SaaS industry. Leveraging data insights and strong relationship-building skills, she secures high-quality backlinks that boost domain authority and drive organic growth, ensuring alignment with her clients’ SEO and business objectives.
Ashley Cabrera – Partnership Manager – Capicua
Ashley is the Partnership Manager at Capicua, her role is to create great and valuable links, focusing on Capicua’s line of work, such as UX/UI design and robust technological expertise, nurturing other sites with informative and up-to-date articles, she aims to always get the best organic results for both parties.
Boban Ilik – Outreach Manager at Flow Agency
Boban is the Outreach Manager at Flow Agency, specializing in building long-term partnerships and securing highly relevant link placements to improve client visibility and conversion rates. With experience across various industries, Boban has developed a niche expertise in link building for the B2B SaaS sector, focusing on unique strategies that bring successful results.
Rakibul Hasan – White Hat Link Builder
Rakibul is a passionate advocate of ethical, white-hat link building practices. He has built a reputation for his ability to acquire high-quality, relevant links through genuine outreach and relationship-building. Rakibul’s methods are designed for long-term SEO success, focusing on links that provide value to search engines and users.
Nicolas Lekkas – Organic Growth @ GrowthRocks
Nicolas is all about organic growth, aligning content and on-page SEO with the off-page. The latter has traditionally been the most challenging part, which is why he eventually took matters into his own hands. Over the years, Nicolas has built a 4-digit number of successful white hat links – and continues to do so.
Graciela G – Senior Outreach Specialist at Envato
Graciela is a Senior Outreach Specialist at Envato, focusing on link building, on-page SEO strategies, and brand alignment. She works on outreach campaigns to build meaningful partnerships and optimize content that drives high-quality traffic. She is dedicated to aligning SEO efforts with brand goals, fostering a cohesive and elevated digital presence.
Amalya S – Brand and Content at Service Provider Pro
Amalya helps B2B brands’ SEO performance through strategic, relationship-driven link-building. With years of experience, she collaborates with top publishers to secure impactful editorial backlinks. Her method prioritizes open communication and trust, fostering sustainable, long-term SEO growth.
Anastasiia Yun – Middle SEO Link Builder at Helpware
Anastasiia Yun is an accomplished SEO specialist with two years of experience as a Middle SEO Link Builder at Helpware. She has built partnerships with renowned websites like HubSpot, BigCommerce, and Envato, securing high-quality backlinks that boost search rankings and strengthen online visibility. Anastasiia focuses on delivering sustainable results through meaningful outreach and a quality-over-quantity approach, making her a rising talent in the link-building space.
Filomena Varkas – Marketing at HR Cloud
Filomena focuses on earning editorial backlinks for HR Cloud through her expertise in content marketing and outreach. She targets HR and workplace-related publications to ensure that each link adds value and relevance, supporting the platform’s SEO efforts.
Lora Raykova – Content Manager at NitroPack
Lora combines her content marketing skills with link building efforts at NitroPack, focusing on the performance optimization industry. Her strategies involve producing high-quality, SEO-focused content that attracts organic links from relevant publishers.
Are you a skilled link builder who deserves a spot on this list? Drop us a quick message, and we’ll get back to you within hours!
Final Thoughts
The world of link building is constantly evolving, and the specialists on this list are at the forefront of innovation and success. Their unique strategies, dedication to quality, and proven results have helped countless businesses thrive in the competitive landscape of SEO.
Whether you’re a startup looking to grow, an established brand aiming to dominate your niche, or simply someone seeking inspiration, these experts offer invaluable insights and expertise. As 2025 unfolds, keep an eye on these trailblazers—they’re not just shaping the future of link building; they’re redefining what’s possible in SEO.
